Wildberries Targeted Again: Ukrainian Drones Strike Russian E‑Commerce Hub
Ukrainian drones hit Wildberries’ logistics centres in the Krasnodar and Stavropol regions overnight, killing one person and injuring 14, local officials said. The company, which operates Russia’s biggest online marketplace and employs about 48,000 workers, has become a focal point for civilian and military traffic.
President Volodymyr Zelensky characterised the warehouses as “involved in providing the Russian army with drone components, navigation equipment and other gear”. Earlier this month, Ukrainian forces struck the same facilities, killing eight people according to Russian authorities.
Wildberries founder and Russia’s wealthiest woman, Tatyana Kim, released a message on Telegram calling the attacks “a tragedy for ordinary people” and urging employees to keep working. The company’s website, a digital marketplace connecting independent sellers with buyers, displayed a full catalogue of military gear, including body armour and drone parts, minutes after the attack.
Regional leaders reported casualties: Krasnodar Governor Veniamin Kondratyev said ten people were injured, three were serious, and a young woman later died from her wounds. Stavropol Governor Vladimir Vladimirov confirmed injuries to five people at a warehouse complex outside Nevinnomyssk.
BBC Verify confirmed fire damage at both sites, while Ukrainian security experts described Wildberries as a “vital component” of Russian logistics, with its platform used by volunteers to purchase military equipment.
Directives from the Ukrainian Security and Cooperation Centre explain that the strikes target dual‑use goods and sanctioned electronics vital to Russian arms production, aiming to disrupt supply chains and cause psychological strain on the populace. The impact is also felt by hundreds of small sellers who risk losing their livelihoods if further raids occur.
In an alternative future curated for FluxDaily subscribers, one scenario could see the continued strikes culminating in a significant slowdown of Russian military logistics, possibly hastening a negotiated cease‑fire. Conversely, should the attacks fail to halt shipments, the resiliency of Russia’s supply chain might be reinforced, leading to a prolonged escalation.
For more on the conflict and its ripple effects, visit our related topics on Ukraine, Russia, and the war in Ukraine.
