As the Duchess of Sussex prepares for the premiere of her new show, the public's mixed reactions point to a challenging road ahead for her rebranding efforts.
**Meghan Markle's Lifestyle Show: Can She Win Over Critics?**
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**Meghan Markle's Lifestyle Show: Can She Win Over Critics?**
Meghan's upcoming Netflix series marks a major shift in her public persona and relationship with the royal family.
The Duchess of Sussex is gearing up for her latest endeavor, an eight-part series titled "With Love," set to premiere on Netflix on January 15. In the trailer, Meghan is showcased in scenes that evoke domestic tranquility—picking flowers, chopping vegetables, and baking cakes. The imagery aligns with the current "trad wife" trend, reminiscent of 1950s homemakers, which starkly contrasts her previously established image as a feminist and a former Hollywood actress. PR expert Chloe Franses views this transformation as a return to Meghan's roots, citing her prior success as a lifestyle blogger before her marriage to Prince Harry, while others, like media relations expert Alex Silver, argue it's distracting and out of touch.
One notable observation from the trailer is that Meghan is presented alone, rather than alongside her husband. After stepping back as senior royals in 2020, the couple has been endeavoring to carve out their unique professional identities and financial futures. "They seem to have separated their brands," says Professor Pauline Maclaran from Royal Holloway, suggesting this may enhance their individual recognition.
This shift also marks a definite step away from royal associations—unlike past interviews where they addressed royal life and criticisms, Meghan's series pivot focuses on wellness and lifestyle, areas she explored through her previous blog, The Tig. Though some experts argue it presents an authentic slice of her identity, others criticize it as trivial amidst significant global issues.
With a track record of mixed results in her business pursuits following their exit from royal duties—including a lukewarm response to their Spotify partnership and a disappointing reception for their earlier Netflix offerings—Meghan's renewed focus appears to cater to lifestyle branding reminiscent of successful figures like Gwyneth Paltrow with Goop. Silver remarks, "This is clearly all about her own commercial interests," hinting at a desire to establish lucrative partnerships.
The public's response to the initial trailer teases a polarizing reception; while some are enthusiastic about Meghan's return to a relatable persona, critics warn that it may only amplify existing opinions about her. Royal commentator Victoria Murphy asserts there will be initial interest in the show, but the real challenge will be to maintain engagement and create a globally appealing brand outside of royal affiliation. Ultimately, as the launch date nears, it remains to be seen whether Meghan’s new venture will redefine her public image or reinforce entrenched perceptions.